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instead in /var/www/vhosts/trainerspotter.com/httpdocs/includes/sef_urls.inc.php(205) : eval()'d code(1) : eval()'d code on line 56 SPRING & SUMMER 2011 - Trainerspotter

SPRING & SUMMER 2011

The Autumn Winter 2010 collection delves into the realms of 60's pop culture, Central American native art and classic comic book characters and then flips them on their head with the signature Trainerspotter twist! Sweats and pants are given a 50's preppy slant and then dragged into the 1980s with shades of mint and pink that are right out of Michael Mann's Miami Vice rulebook.

This season also sees a wealth of amazing hook ups with other creative types including an exclusive Trainerspotter reworking of a quintessential 80's PUMA shoe in lux materials and limited numbers, more great releases in our ongoing relationship with world beating record label NINJA TUNE, headphones with Sony and if that's not enough a collab with original US baseball apparel giants STARTER on their classic snap back caps!


IN THE BEGINNING..

Trainerspotter began as a side project between two friends, Russell Gater and Daniel Savory, it was a kind of creative outlet, a project exploring sports heritage, street subculture and graphic design for their love of vintage sneakers. This quickly developed into a real brand and business as demand for the product grew not just in the UK but Worldwide. Inspired by Trainerspotter heroes such as Steve Prefontaine, Jeff Johnson, Geoff Hollister and Rudi Dassler, the initial aim of the brand was to tell the stories behind sneaker culture that nobody had heard before. People seemed to have forgotten it’s true roots - sports.

Now in its 7th year, Trainerspotter is still run by the guys who started it and they still are avid sneaker collectors. This obsession started somewhere around the early nineties and steadily built. The American cultural invasion of the early 1980’s originally sparked their love of Nike trainers as kids, they had a mystique that other brands just didn’t posses, something new and unobtainable. Since forming Trainerspotter in 2002 they have endeavored to build a comprehensive Nike collection comprising not only of shoe styles but adverts, posters, apparel and general Nike ephemera. Obviously this is an ongoing commitment and the pieces shown blow are the tip of the collection. Over the years they have made many good friends in the USA, France and Japan with greater collections than our own, individuals with a passion for the sport as much as the sneaker. True collectors are driven not by trends, fashion, reissues or collaborations but by an in depth appreciation of the aesthetic and the history of a particular shoe...

Stocked worldwide in the most directional stores of each city, Trainerspotter is rapidly evolving and continually offering more detailed garments, telling more inspirational stories but never compromising the brand ethos.

In the words of Steve Prefontaine ‘To give anything less than your best is to sacrifice the gift.’

Trainerspotter has worked on special collaborative projects with globally recognised stores including SIZE?, BEAMS Tokyo, United Arrows Japan, BODEGA Boston, PATTA Amsterdam, LIBERTY of London, FRED SEGAL Los Angeles and individual artists, groups and DJ's such as De La Soul, Roots Manuva, Goldilocks, Bloc Party, The Arctic Monkeys, Mike Skinner, Toddla T, Saint NYC, Tynchy Stryder, Skream, Bailey and Brodinski. Trainerspotter garments are sold in the world's most prestigious streetwear stores and have also been featured in magazines including CLARK, Arena Homme Plus, ID, The Sunday Times magazine, WAD, Radar, The Face, ATM, Milk Japan and Inc. Magazine.

F